Why us?

See what the coaches and teams we have worked

with have said about us and our work

"let the data speak so you can get a different impression of what happens in a game".

I made this statement after the 2016 Olympics in Rio, and seven years later, I am still convinced that we need performance analysts like Chris Fry in high-performance sports.

Colleagues like Chris can make the course and story of the game visible through their data analysis without the risk of emotions giving us blind spots.

Chris' knowledge and his use of video-based analysis at the 2023 Pan Am Games in Santiago was helpful, time-saving and effective for me as an assistant. From my point of view, he contributed to the USA Hockey Women's success and silver medal win with all his effort and knowledge.

We coaches always have to ask ourselves how we measure the performance of our athletes, the individual parts of the team and the entire team and opponents in a competition. By consciously asking our performance analysts like Chris, we enable a deep look into our competition. We can use various parameters to support our athletes as best as possible in their development and to make the preparations for upcoming opponents as tangible and understandable as possible.

With performance analysts like Chris, success on the world sports stage is possible.

Jami Mülders
2023 Men’s World Cup winner as Germany Assistant Coach
2022 Women’s World Cup winner as Netherlands Head Coach

“Preparation is a critical building block for Championship teams. Chris Fry’s tactical analysis for our team, coupled with a thorough examination of our opposition, enhanced our ability to win games! His work was invaluable to us as we could identify trends and make decisions based upon factual data and not guesswork. We could also pinpoint deficiencies in our own team, and adjust training to focus on our weaknesses”

Karen Shelton
NCAA record holder for National Championships (10), total wins (745), tournament appearances (39), tournament wins (77) and tournament games played (106)